Social Media Platforms

Twitter Shadow Banning: What is shadow banning?

What is shadow ban, shadow banning

Shadow Banning is a term used in reference to how managements of various social media platforms contain and curtail the excesses of user media users. It is simply a subtle punitive measure against offenders of social ethics and conducts.

As we all know, the greatest problem of SOCIAL networks face is, having to contain and control engagements. This control is with regards to activities of with trolls, spammers, bots and others who degrade the quality of interaction.

Among these offenders, a few are easier to tackle. For example, spammers can easily have their accounts suspended, or shut down totally. While, a host of other offenders are  smart enough in their vicious activities. These a offenders that I call Innocent Evil. They are very tricky in the sense that they do not make their offence obvious. But, subtly, they are in-sighting in their approach to sensitive issues.

Social networks have found a found a way of punishing these set of people who often derail the good course of social media platforms. And,  that punishment is called Shadow Ban. Shadow banning on social media is just a way of cutting the wings of social eagles to sizes. Lest they cause mayhem.


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What is Shadow Banning on Social Networks?

Shadow banning (also know as stealth banning, ghost banning or comment ghosting) is the act of blocking or partially blocking a user or their content from an online community such that it will not be readily apparent to the user that they have been banned. this is often triggered by recklessness on the part of user of social media platforms.

Most time, a social media user might make an insighting remarks, and gets shadow banned for it. He might not be aware because he still has access to his account, but his followers and friends are usually the first to know. The use of social networks has grown in popularity. And, most times, social networks now serve as political campaign mechanism. This political dimension in the use of social media platforms was one of the key factors that led to the introduction of social media shadow ban. This paragraphs have explained much about shadow banning, in case, if you are still asking, the question: WHAT IS SHADOW BANNING? 

Various social media platforms have their own shadow banning approach. In this post, I shall limit the scope to Twitter shadow banning.

What is Shadow Banning on Twitter like, How does it operate?

Twitter Shadow banning, so far is considered the most brutal. They would just wake up one day and slam a user with a shadow ban. Now, many accuse Twitter operators as acting like the present day narcissists. This is after Twitter claim that they do not Shadow Ban users of the platform. See an except of their initial denial below:

People are asking us if we shadow ban. We do not. But let’s start with, “what is shadow banning?”

The best definition we found is this: deliberately making someone’s content undiscoverable to everyone except the person who posted it, unbeknownst to the original poster.

We do not shadow ban. You are always able to see the tweets from accounts you follow (although you may have to do more work to find them, like go directly to their profile). And we certainly don’t shadow ban based on political viewpoints or ideology.

We do rank tweets and search results. We do this because Twitter is most useful when it’s immediately relevant. These ranking models take many …click here to read more.

From the above press release from Twitter, You can easily see that they are actually contradicting themselves. They were literally lying to the public. Now, if you are asking what is shadow banning on Twitter. Your question is akin to asking who are the narcissists? Twitter from all indices is run by a group of wicked and narcissistic individuals. These individuals are hell-bent on gagging dissenting voices on the guise of shadow banning. I have experienced shadow banning, knows how painful it could be particularly, when you are using the network for business purposes.

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Types of Twitter Shadow Banning

Asking for the answers to the question ”’What is shadow banning?’s not enough. You should also ask of the types of shadow ban one can experience. Basically, Twitter has 3 types of shadow ban, namely: Search Suggestion Ban, Search Ban, and Thread Ban.

  • Search Suggestion Ban

This type of ban causes an account to not populate search suggestions and people search results when it is searched for while being logged out. Twitter seems to take tie strength or a similar metric into account. While an account may be suggested to users you are strongly tied to, it may not be shown to others.

  • Search Ban

This type of ban causes your tweets to be hidden from the search results entirely, no matter whether the quality filter is turned on or off. This behavior includes hashtags as well. This type of ban seems to be temporally limited for active accounts.

  • Thread Ban

This is what is referred to as conventional shadowban or ghost banning as well. It comprises a search ban while threads are completely ripped apart by hiding reply tweets of the affected user to others. Everything will look perfectly normal to the affected user but many others will not be able to see reply tweets of the affected user at all. Reasons for this ban include behavior like excessive tweeting or following. Again, this type of ban seems to be temporally limited for active accounts.

Usually, Twitter shadow banning can be in the form of one the above. Or, they might decide to slam a user two out of the three above. In extreme cases, a user will be slammed the three above. Like I said earlier, asking: What is shadow banning? with regards to Twitter is akin to asking: Who are the narcissists ?

There is virtually no freedom anywhere around Twitter. It is either you are falsely flagged as a spammer, troll and gets suspended.  Or, they shadowban you.

Use this TOOL to test your Twitter account to see if you have been shadowbanned.  Or under a shadow ban in any way.


Social media censorship is good when ideally deployed to the major cause of fight social vices. However, it is not appropriate when used on people,who are merely expressing their lifestyle, frustrations, and constructive criticisms ( often misinterpreted as trolls). There should be a clear definitions of these so called punitive measures by social networks. Lest, people would still feel betrayed, and hard-done-by their beloved social media networks.

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